When art and literature meet socks

Client Name: Maison Oeuvre

Maison Oeuvre creates colourful socks with bold design and fun stories.

My Role: Designer & Illustrator | Marketing Assistant

The sock for Maison Oeuvre draws inspiration from classic literature and visual art, infusing the design with a sense of quirkiness and exploration.

As the first designer of the brand, I have established a visual identity that incorporates elements like hand-drawn illustrations in abstract geometrical forms and vibrant colours.

I have also come up with the idea of including a thank-you card to go with every sock design. It is a great way to show off the detailed illustrations of the sock design, which helps solidify the brand’s association with visual art and to help boost the brand loyalty.

My Contributions
Sock Design | Illustrations | Digital Marketing Collaterals | Packaging | Thank You Card | Website Management/Optimization

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